West Michigan Boutique Moves to Breton Village

July 16, 2020

West Michigan-based boutique, Duffield Lane, has recently relocated to Breton Village. The new location officially opened its doors on June 19th at 2457 Burton Street SE.

Previously located at Gaslight Village in East Grand Rapids, Duffield Lane brings a variety of chic apparel and accessories to Breton Village. These products range from nautically-inspired designs for lakefront outings to preppy garments that are perfect for any occasion.

While East Grand Rapids provided a strong foundation for its growth, Duffield Lane and its team are excited to work closer to their home. “We loved our time in Gaslight Village, but the opportunity at Breton Village presented itself and knew we had to take it,” said Jamie Loeks Duffield, Founder and CEO of Duffield Lane. “We’re excited for a new challenge and the opportunity to grow our business in our home of Grand Rapids.”

Over the years, Breton Village has welcomed a variety of first-to-market businesses, helping to establish it as Grand Rapids’ Fashion District. Breton Village is home to popular lifestyle brands like Luluemon, West Elm, and Madewell, as well as local stores like Leigh’s, Fitzgerald’s, and RC Caylan Atelier. The area’s focus on fashion, fitness, and lifestyle brands offer some of the best retail spaces in Grand Rapids, allowing businesses like Duffield Lane to grow and connect with the community.

The Duffield Lane Breton Village Boutique is located at 2457 Burton Street SE next to Madewell and CoreLife Eatery. The new location is open now Monday – Saturday from 10AM – 6PM.

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About Duffield Lane

Jamie Loeks Duffield and Ryan Duffield founded Duffield Lane in 2014. A lifetime spent on and around the water, from Lake Michigan, to Long Island Sound, the Potomac, to Biscayne Bay, Jamie has lived on some of America’s best waterfront playgrounds. Each of the places have influenced the style of Duffield Lane resulting in a line of women’s clothing that is classic, timeless and comfortable with a nautical twist.


CWD Real Estate Investment is a leading, local real estate investment and property management firm in Grand Rapids. Formed in 2008 by partners Sam Cummings, Scott Wierda, and Dan DeVos, CWD commits to strengthening the urban center and community of Grand Rapids by making strategic investments that provide high-quality places to work, eat, shop, live, and be entertained.